According to the dictionary, a brand is a unique design, sign, symbol, words, or a combination of these, employed in creating an image that identifies a product and differentiates it from its competitors. In other words, a brand is a visual representation which people correlate with a company or a product.

However, powerful branding depends not only on aesthetic features of brand elements but also on the message and the emotional feel. To create proper brand identity, we delve deeper into your business. Ultimately we end up with a moodboard, your message.